I'm working with ePortfolios again after a break of a few years - and some things have changed.
Students in years 9-12 are now being advised to join LinkedIn, create an ePortfolio, manage their reputation across social media and write resumes that will get past a 'resume bot'.
In other words to have the best chance of being shortlisted for a job students need to take a more strategic approach to shaping their online presence. More about that later.
And it's not just about job opportunities. Two thirds of people Google and search social media before beginning a relationship with someone new. Sports administrators scan social media before taking on a new player. Parents Google potential babysitters.
In many ways Google search results are as much about reputation as information.
Back to the resume bot. This software scans resumes for keywords and rejects those that don't make the grade. Resume bots are increasingly used by large organisations in Australia to help process the high volume of online job applications they receive. A resume submitted for a job may never be read by a human.
So one challenge for students today is to know how to get past a resume bot so that they get shortlisted.
My next post looks at the social media challenge facing students.